Heat & Glo – Primo Series Gas Fireplace

Heat & Glo – Primo II Gas Fireplace

Premium Heat. Michigan-Ready Performance.

The Heat & Glo Primo II Gas Fireplace is designed for clients who want luxury flame presence, powerful heating, and modern architectural impact. Ideal for West Michigan custom builds, high-end remodels, lakeshore retreats, commercial gathering spaces, and modern condos, the Primo II brings bold flames and advanced heating technology together in one sleek, high-performance package.

With frameless glass, LED illumination, reflective media, and customizable interior designs, this fireplace becomes the visual centerpiece of any room—while still offering the kind of heating performance that Michigan homes need during those cold, snowy months.

Built for Michigan Homes & Commercial Spaces

The Primo II performs beautifully in both residential and commercial environments. With powerful BTUs and efficient sealed combustion, it stands up to lake-effect winters and temperature swings while keeping air quality safe and performance consistent.

Perfect for:

• Custom new builds & Parade of Homes showpieces

• Luxury condos & modern downtown living

• Four-season rooms and open-concept layouts

• Commercial lobbies, hospitality spaces, & restaurants

• Lake houses in Petoskey, Spring Lake, Torch Lake & beyond

• Remodels that need a dramatic focal point

Premium Features of the Primo II

Every detail is engineered for comfort, reliability, and visual appeal.

What Sets It Apart:

• High-output direct venting designed for Michigan’s cold climate

• Frameless clean-face glass for uninterrupted flame views

• Multiple size configurations for large or intimate spaces

• LED accent lighting for year-round ambiance—even without heat

• Bold flame presentation with reflective media options

• IntelliFire® Plus ignition system ensures reliable start-up in freezing temps

• Multiple media choices — glass, stones, logs, driftwood & designer kits

Efficient Heat Meets Sleek Design

Michigan winters demand dependable heat. The Primo II is built to deliver warmth efficiently without sacrificing design. With sealed direct venting, it prevents drafts and protects indoor air quality—making it ideal for tight or energy-efficient homes.

Control Everything with Ease:

• Flame height

• Accent lighting levels

• Fan speed

• Thermostat settings

Why Michigan Designers & Builders Choose Primo II

Architects and designers across Michigan appreciate the Primo II for its sleek lines, heat performance, and easy integration into feature walls and entertainment spaces. It blends seamlessly with stone, tile, steel accents, shiplap, cabinetry, or custom millwork, making it versatile for both modern and transitional spaces.

Often used in:

• Lakeshore luxury homes

• Finished basements & entertainment zones

• Outdoor-to-indoor transition rooms

• High-end commercial designs

• Contemporary living rooms & custom feature walls